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SPH staff shows strong support for Straits Times School Pocket Money Fund

Singapore, 1 October 2010 – To mark Children’s Day and the Straits Times School Pocket Money Fund’s (SPMF) 10th anniversary, staff of Singapore Press Holdings (SPH) showed their spirit of giving by donating their contributions collected from the commemorative Help-A-Kid coin banks to raise funds for the SPMF.

SPH Chief Executive Officer Mr Alan Chan was present at the donation ceremony held at the SPH News Centre auditorium in Toa Payoh this afternoon. Separate collection sessions had been organised for SPH staff at its Media Centre and Print Centre premises the day before. SPH had bought over 4,000 commemorative coin banks for its staff to involve them in the donation drive.

The idea for the SPMF first originated from a story published in the Straits Times on Children’s Day on 1 October 2000 about school children from low-income households having no money to buy food during recess. During the last 10 years, companies, schools and individuals from all levels of society have partnered The Straits Times in its funds-raising efforts for the SPMF, or organised their own events to contribute to the Fund.

This year, the SPMF requires $5 million and to date is $700,000 short of its target. More than $30 million has been raised in the last 10 years to support more than 73,500 children, many of whom have gone on to lead better lives.

Ms Bertha Henson, Organising Chairman of The Straits Times School Pocket Money Fund and Senior Vice-President of Editorial Projects Unit said, “I would like to thank all SPH staff for their generous donations. Every dollar collected will go a long way in providing needy children with the money to buy meals during recess or to take transport to school.”

Mr Alan Chan, Chief Executive Officer of SPH, said, “Charity begins at home. This is clearly demonstrated by our staff of all levels stepping forward and giving generously to SPMF. SPH is committed to help the less fortunate, and we will continue to give back to the community which has been supporting us all these years.”

ChildAid 2010, the charity concert organised by The Straits Times and The Business Times in support of SPMF and The Budding Artists Fund (BAF), will take place on 17-18 December 2010 at the Resorts World Sentosa.

Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E

For more information, please contact

Chin Soo Fang (Ms)

Corporate Communications
Singapore Press Holdings
Tel: 6319 1216

Yeo Siew Chi (Mr)
Assistant Manager
Corporate Communications Division
Singapore Press Holdings Ltd
Tel: 6319 1586

How you can donate to the SPMF

The Help-A-Kid coin-banks, in aid of SPMF, are available for $5 each at 40 NFairprice outlets. All proceeds from the sale of the coin-banks go to the fund. For more information on where to get the coin-banks, go to

If you are interested to purchase the coin-banks in bulk, please e-mail us at We can provide free delivery to one location for orders that are 200 pieces or more. For smaller quantities, you may arrange for self-collection from SPH.

To make a direct donation to The Straits Times School Pocket Money Fund, please make a cheque to "The Straits Times School Pocket Money Fund" and send it to Singapore Press Holdings, 1000 Toa Payoh North, News Centre, Singapore 318994. Please include your name, NRIC number, address and contact number at the back of the cheque.

About The Straits Times School Pocket Money Fund

The Straits Times School Pocket Money Fund was initiated on Children's Day (1 October 2000) by The Straits Times, to heighten public awareness of the plight of children from low-income families who were attending school without proper breakfast, or pocket money to sustain their day in school.

The aim is to alleviate the financial burden faced by parents in providing for their children's education. At the same time the funds will help children who are already facing difficulties in remaining in school to stay on.

As the official fund-raiser, The Straits Times rallies support for the cause and appeals to the public for donations to the fund. It collaborates with different partners for various fund-raising activities.

The Straits Times works very closely with the National Council of Social Service (NCSS), the fund administrator. NCSS disburses the funds to the beneficiaries through its network of family service centres, special schools and children’s homes.

About Singapore Press Holdings Ltd

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) celebrated its 25th anniversary in 2009. It is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.

Newspapers and Magazines
In Singapore, SPH publishes 17 newspaper titles in four languages. Every day, 3 million individuals or 79 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology.

Internet and Mobile
Beyond print, the Internet editions of SPH newspapers enjoy over 225 million pageviews with 15 million unique visitors every month. Apart from SPH AsiaOne portal, SPH's online and new media initiatives include an online marketplace for products, services and employment, ST701; local search and directory engine,; Stomp (Straits Times Online Mobile Print), a portal that connects, engages and interacts with readers on the Web and via mobile phone messaging;, a bilingual news and interactive portal and The Straits Times RazorTV, a free access interactive webcast service offering live chat shows and video-on-demand clips.

SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations Radio 100.3 in Mandarin and 91.3FM in English.

Events and Outdoor Advertising
SPH’s events subsidiary Sphere Exhibits organises innovative consumer and trade events and exhibitions. In addition, SPH has ventured into out-of-home (OOH) advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore’s leading Digital Out-of-Home advertising company.

SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. SPH's wholly-owned subsidiary, Times Development Pte Ltd, has also developed a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road. The Clementi Mall, SPH's latest retail mall, will be operational in 2011.