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Christmas Magic at Paragon


Singapore, 14 November 2014 – Shine bright this holiday season and be immersed in the spirit of Christmas at Paragon. 

This festive holiday, reindeers adorn Paragon and take you through to a magical dimension. Inspired by the magic of Christmas, the décor marries both tradition and elegance, creating perfect photo opportunities for all. Galloping on swirling gold and red ribbons, the glimmering reindeers are the embodiment of style and perfection.

Paragon’s grand display of the magical 40 feet Christmas tree at the main entrance and the cascading swirls of ribbons at the atriums will definitely warm your heart with Christmas Magic. 

Come experience the magic of Christmas and enjoy a host of shopping privileges and entertainment at Paragon. 


1.1 Privileges for all shoppers

· Unravel the gift of ChristmasRedeem for Paragon gift wrappers and gift tags with every $100 spent in a single receipt at Paragon. 
Limited to a maximum of 2 wrappers per shopper per day.· Paragon’s Christmas musical box collectionSpend a minimum of $1,000 in Paragon to receive a wooden musical box.

1.2 Exclusively for Citibank cardmembers
· Citibank cardmembers who charge a minimum of $450 to their card at Paragon will receive $40 Paragon shopping vouchers.  Those who charge a minimum of $16,000 will also receive an Etro pouch worth $450.     Limited to the first 150 Citibank Paragon WORLD MasterCard members 
· Specially for Citi Paragon WORLD MasterCard  Citi Paragon WORLD MasterCard members will receive a Da Paolo Gastronomia Red Velvet Logcake with $1,500 charged to your card at Paragon.Limited to the first 35 Citibank Cardmembers per promotion
1.3 Christmas Rewards with MasterCard (15 November 2014 to 1 January 2015)
Redeem $30 Paragon shopping vouchers with a minimum charge of $300 to any MasterCard at Paragon.
Terms and conditions:
Promotion is valid from 14 November to 28 December 2014, unless otherwise stated and for purchases made in Paragon only. For redemptions, shoppers are required to present their NRIC, max 5 same-day shop receipt(s), Credit or Debit Card and charge slip(s) upon redemption at the Paragon Concierge, Level 1. Valid for one redemption per cardmember per day on a first-come-first-served basis and while stocks last. Cardmembers are entitled to one redemption per day only notwithstanding the number of Credit & Debit Cards owned. Not applicable for bill payments and voucher purchases. For installment plans, only one redemption is allowed for the total purchase amount. Receipts utilised for redemption in the programme will not be applicable to other ongoing mall or shop promotions. Redemption is to be done on the same day of purchase at Paragon Concierge, Level 1. Staff from Paragon stores are not entitled to participate in this promotion and are not allowed to redeem on behalf of customers. Splitting of receipts for multiple redemptions is also not permitted.


2.1 Paragon Christmas Light-Up @ Orchard 2014
From 14 to 30 November 2014, shoppers who vote for Paragon in the Orchard Road Best Dressed Building Contest will stand a chance to win Paragon shopping vouchers. To participate, simply download Orchard Road’s mobile application “@Orchard” to vote.

In addition, three shoppers with the best Paragon Christmas decor photos can stand a chance to win a Wooden Musical Box each. Simply hashtag the picture #paragonxmasmagic.2.2 The Spirit of Christmas with Music EnVogueGet in the mood for Christmas with the fine selection of live performances at Atrium 2, Level 1.
December (Weekdays): 12.30pm & 1.30pm
Hazrul Nizam 1 – 4 Dec
Carlos Sendros & Elisa Garcia 8 - 11 Dec
Carol Gomez & Nicholas Lim 15 – 18, 22 & 23 Dec
December (Weekends): 7pm & 8pm
Trisno Trio 5, 6, 12, 13, 19, 20, 26 & 27 Dec

Issued by Singapore Press Holdings Limited
Co. Regn. No: 198402868E

For media enquiries, please contact:

Cheryl Ling
Senior Executive, Advertising & Promotions
SPH Retail Property Management Services Pte Ltd
DID: 6830 3869

Chua Pei Ling
Corporate Communications & CSR Division
Singapore Press Holdings Ltd
DID: 6319 1895

HP: 9382 3158

About SPH Retail Property Management Services Pte Ltd
SPH Retail Property Management Services Pte Ltd is the property manager of Paragon and The Clementi Mall. The two malls are owned by SPH REIT Management Pte Ltd, a wholly-owned subsidiary of Singapore Press Holdings.

About Singapore Press Holdings Ltd
Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms. SPH has 19 titles licensed under the Newspaper Printing and Presses Act, of which nine are daily newspapers across four languages. On an average day, 2.8 million individuals or 69 per cent of people above 15 years old, read one of SPH's news publications. Beyond print, SPH's suite of digital products includes online editions of newspapers and magazines, as well as mobile applications. Our online products enjoy 360 million page views with 23 million unique browsers every month. Other new media initiatives include AsiaOne,, ST701, Stomp and SPH Razor. SPH has also ventured into book publishing, broadcasting, events, out-of-home advertising and properties. For more information, please