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Shape Singapore appoints new Editor

Singapore, 11 April 2016 – SPH Magazines announces the appointment of Zarelda Marie Goh as Editor of Shape Singapore, effective 11 April 2016.

Zarelda, formerly Deputy Editor with Singapore Women’s Weekly, is a nine-year veteran in the publishing industry and started her magazine career as a features writer with Her World. Since then, her wide-ranging portfolio has included editorial stints at various women’s lifestyle magazines. 

With a deep personal interest in health, fitness and food, and backed by her rich editorial experience, she is now suitably at the helm of Shape Magazine, Singapore’s only mind and body guide for women. The yoga enthusiast and bootcamp buff embodies both the Shape reader and its mantra – to inspire and help women to lead active, healthy, fun and well-balanced lives. 

Her time with Singapore Women’s Weekly also saw her lead the title’s tablet edition efforts, as well as grow its social media presence across Facebook and Instagram. Her personal web savvy and keen interest in digital content also means Zarelda is well placed to charge Shape’s big digital push.

Zarelda said: “I’m very pleased to be leading the Shape team, particularly in these exciting digital days. Shape has big plans for her web, digital and social media content offerings, as well as for her lineup of popular year-round events. I’m looking forward to grow the Shape brand across our multiple platforms.”

Zarelda will report to Raymond Goh, Group Editor at SPH Magazines. 

Attached image: 

Co. Regn No.: 196900476M

For more information, please contact:

Vanni Cheong
Assistant Manager
Corporate Communications & CSR  
Singapore Press Holdings Ltd 
Tel: 6319 1553

About Shape Singapore 

Licensed from American Media Inc., Shape Singapore was launched in July 2004. It is the complete mind and body guide for women, with 15 editions worldwide and a readership of 40,000 (Nielsen Media Index 2015, online analytics and publisher’s estimates) in Singapore alone. It covers all aspects of living a well-balanced life, from the latest information on fitness, nutrition, exercise and health, to invaluable tips on living life to the fullest. This leading active lifestyle guide for women in Singapore motivates and inspires them to embrace a desirable lifestyle – shaping their looks and their lives. Shape also has an edition in Malaysia, which is published by an SPH Magazines subsidiary company. 

Visit for more information.

About SPH Magazines

A leading publisher in Singapore and the region, SPH Magazines Pte Ltd is a wholly-owned subsidiary of media organisation Singapore Press Holdings Limited. 

With a proven track record for sterling editorial content, award-winning designs and creative solutions, SPH Magazines together with its subsidiaries, Blu Inc Holdings (Malaysia) Sdn Bhd, Blu Inc Media (HK) Limited and Blu Inc Media China, raise the bar as a dynamic publisher. In its stable are about 100 titles in the region, in English, Chinese and other languages, covering lifestyle, fashion, beauty, society, bridal, health, men's lifestyle, automobile, parenting, decor, new media and business. All the newsstand publications, including flagship title Her World, and other titles such as Female, Cleo, The Women's Weekly, Harper's BAZAAR, Cosmopolitan, The Peak, ICON, Home & Decor, Nuyou, Torque, Asia-Pacific Boating, AsiaSpa and LP Luxury Properties are among the highest-circulating titles and best-read in their respective lifestyle categories.

In addition, websites such as, and have extended its reach online, engaging readers with interactive content, capturing audience beyond print. 

SPH Magazines' established editorial unit provides excellent custom publishing services to major corporate clients by producing custom lifestyle magazines, newsletters and other collaterals to meet their business needs. clickTRUE Pte Ltd, an associate company of SPH Magazines, is a Pay Per Performance online marketing company specialising in Online Media Planning, Search Engine Marketing and Optimisation, Web Analytics Consultancy and Landing Page Optimisation. 

With a vision to continue regional growth, SPH Magazines is set to hold a leading position in publishing in Asia, with a presence in China, Hong Kong, India, Indonesia, Thailand, Malaysia, The Philippines and Vietnam. 

As a Publisher of Choice, SPH Magazines aims to deliver the best to meet the diverse needs and interests of readers and advertisers.

Visit for more information.