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New video series Come 'n Live @ zaobao.sg encourages Singaporeans to stay active during Covid-19 outbreak

Singapore, 14 March 2020 --- Singapore Press Holdings’ Chinese Media Group (CMG) will be launching a video series Come 'n Live @ zaobao.sg from 16 March (Monday) to encourage Singaporeans to live an active lifestyle via online learning during the current Covid-19 outbreak.

The Mandarin video series will be live-streamed on zaobao.sg Mondays to Fridays, from 16 to 27 March. The programme will consist of three main segments each day, focusing on fitness, cooking and singing courses which are popular with active seniors. Each segment will be conducted by People’s Association (PA) trainers and 96.3 Hao FM deejays will also join in as participants.

The programme will kick off at 7am with a 45-minute fitness segment called Come 'n Exercise @ zaobao.sg. It features targeted workout sessions for senior citizens conducted by fitness trainers Mr Kelvin Toh and Ms Chua Sock Ling. Mr Toh is a former South East Asian Games Representative for Dance Sport in 2005. He currently conducts various dance fitness courses such as Kpop X and Bokwa. Ms Chua has been actively teaching group exercise classes, conducting mass workout and choreographing fitness and dance routines for PA since 2005.

This will be followed by Come 'n Cook @ zaobao.sg, a cooking segment at 10.30am which will be headlined by award winning Chef Pang Nyuk Yoon and Chef Loo Tiong Bin, who specialises in restaurant style Chinese cooking. Both chefs will cook on the spot and share healthy recipes which are suitable for all in the family. Traditional Chinese Medicine Physician Ms Kwek Mei Ling  will also talk about the ingredients used to cook the dishes and its health benefits.

The final segment is Come 'n Sing @ zaobao.sg at 3pm where a singing trainer will be invited to teach the audience singing techniques. Trainers featured in this segment include Mr David Chia Kim Cheok and Ms Irene Kalmen Lim. Mr Chia is a veteran singer and performer with more than 40 illustrious years in his musical career. Ms Lim  graduated in music from the University of Southern California and has been teaching singing since 2004. These two trainers will teach the audience to sing a mix of Mandarin and Hokkien songs.

In addition to the live-streaming content, local veteran playwright Mr Han Laoda has pre-recorded a series of educational videos to teach Chinese idioms, phrases and origin of Chinese words using the Covid-19 situation as background. His entertaining videos will also help audiences to embrace a positive mindset during these difficult times.

The Come 'n Live @ zaobao.sg video series is supported by the Ministry of Communications and Information (MCI) and People’s Association.

“With the recent suspension of senior-centric activities by government agencies until 24 Mar 2020, we are collaborating with zaobao.sg to engage our seniors so that they can continue to stay active. We will also be weaving into the series, useful information on how they can take precautions to protect themselves and those around them, as part of our SG United efforts”, said Ms Soffy Hariyanti, Director of Campaigns and Production Department of MCI.

Ms Lee Huay Leng, Head of CMG, SPH, said: “We need to change our lifestyle to cope with the current Covid-19 situation.  We can look at it positively as we can switch to using digital platforms like handphones and tablets to learn cooking, exercise or even language skills. We hope that our digital offerings will be able to enrich the lives of our readers and listeners in such troubling times.”

In order to help the elderly to access zaobao.sg to catch the video series, CMG’s various products and platforms, including Lianhe Zaobao, Lianhe Wanbao, Shin Min Daily News and 96.3 Hao FM will be providing details and instructions on how to navigate the website in the next few days.

Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E

For more information, please contact:

Tan Leng Tuan (Ms)
Head, Audience Development
Chinese Media Group
T: 63191358
M: 91275408
Email: nengduan@sph.com.sg

Francis Mah
AVP
Corporate Communications & CSR
T: 6319 1028
Email: mahys@sph.com.sg

Elaine Chrysta Tan
Senior Executive
Corporate Communications & CSR
T: 6319 1613
Email: elainect@sph.com.sg

 

About Singapore Press Holdings Ltd 

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Asia's leading media organisation, engaging minds and enriching lives across multiple languages and platforms. 

SPH's core business is publishing of newspapers, magazines and books in both print and digital editions. It also owns other digital products, online classifieds, radio stations and outdoor media.

On the property front, SPH owns approximately 70% in a real estate investment trust called SPH REIT which comprises Paragon, a premier upscale retail mall and medical suite/office property in Orchard Road, The Clementi Mall, a mid-market suburban mall and The Rail Mall, a stretch of shopping and dining outlets along Upper Bukit Timah Road. In Australia, SPH REIT also holds an 85% equity stake in Figtree Grove Shopping Centre, a freehold sub-regional shopping centre in Wollongong, New South Wales Australia, and a 50% stake in Westfield Marion Shopping Centre, the largest and only super regional shopping centre in Adelaide, South Australia. SPH owns and operates The Seletar Mall and is developing a new commercial cum residential site, The Woodleigh Residences and The Woodleigh Mall. It also owns a portfolio of Purpose-Built Student Accommodation (PBSA) in the United Kingdom and Germany.

It is in the aged care sector and owns Orange Valley, one of Singapore's largest private nursing homes.

SPH runs a regional events arm and a chain of Buzz retail outlets. It also invested in the education business.

For more information, please visit www.sph.com.sg.

Facebook:  facebook.com/officialsph/

Twitter: @official_sph

LinkedIn: linkedin.com/company/singapore-press-holding

 

新闻稿

新加坡报业控股推出《疫起过生活》

华文媒体集团将从316日起,通过zaobao.sg数码平台,推出《疫起过生活》的每日直播系列,方便国人在这段非常时期,上网学习,保持活跃生活。

《疫起过生活》的直播系列星期一至星期五播出,每天包含三个时段的节目,每个节目也将由人民协会导师主讲,还有963FM电台主持人加入当现场学员

早上7时开播至745分钟结束的疫起来晨运节目将由人协导师杜剑兴和蔡雪琳主讲。杜剑兴2005年曾代表新加坡出征东南亚运动会舞蹈运动的项目,他目前指导多项舞蹈运动课程,如Kpop XBokwa。蔡雪琳则从2005年开始就积极为人协授课,教导群体运动以及为大型体操活动等做编排。

之后,上午10点半会开播约一个小时疫起来做饭的节目。出版过多本食谱的烹饪老师彭玉芸和经验丰富的吕忠明厨师会前来分享如何烹调出适合全家大小的菜肴,郭美伶中医师也会现身节目中,从旁解释各种食材的疗效,鼓励大家吃出健康。

下午3点开始将直播疫起来唱歌。届时,资深歌手兼歌唱教练谢金石以及有超过10年授课经验的林欣婷会在节目中传授唱好经典曲目的技巧。教导的流行歌曲不局限于华语歌,还会包括福建歌。

与此同时,汉语文中心创办人韩劳达会特别为这个系列录制疫起学汉语的简短视频。这些视频以趣味的方式,解说和疫情相关的汉语词汇、成语、俚语、典故等,希望借此鼓励大家以正面、积极的心态抗疫。

《疫起过生活》将推出10天的直播节目,27日结束。这个系列获得通讯及新闻部的和人民协会的支持。

通讯及新闻部宣传与制作处处长哈莉雅蒂(Soffy Hariyanti说:由于公共部门举办的乐龄活动和课程暂停举办至324日,我们和zaobao.sg合作,确保乐龄国人在这段期间仍能保持活跃生活。作为新心相连的举措之一,我们也会在节目中穿插实用的信息,帮助大众更好地保护自己和身边的人,做好防范。

华文媒体集团社长李慧玲则说:疫情下我们需要改变生活方式,换个角度看,也是学习新事物的时机。使用手机、平板电脑上观看节目,学健身、烹饪、语文等等,应该是很潮很in的事。希望我们给读者、听众的陪伴,能够延伸到平日生活中的方方面面。

为帮助乐龄受众能无障碍地收看这些直播节目,华文媒体集团属下的《联合早报》、《联合晚报》、《新明日报》以及96.3FM等,都会在接下来几天通过各种报道和节目方式,教导大众如何浏览zaobao.sg,及时收看直播。

 

Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E

更多信息,请联络:

Tan Leng Tuan (Ms)
Head, Audience Development
Chinese Media Group
T: 63191358
M: 91275408
Email: nengduan@sph.com.sg

Francis Mah
AVP
Corporate Communications & CSR
T: 6319 1028
Email: mahys@sph.com.sg

Elaine Chrysta Tan
Senior Executive
Corporate Communications & CSR
T: 6319 1613
Email: elainect@sph.com.sg