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Get your adrenalin pumping in this Buzz My Day adventure!

Singapore, 30 May 2007 - If you think you are a walking bus guide or street directory and are familiar with all the nooks and crannies in Singapore, then “Buzz My Day” is the ultimate local adventure for you!

Organised by Singapore Press Holdings (SPH) Buzz and SPH UnionWorks in conjunction with SBS Transit as part of its annual Thank You Commuters Day, “Buzz My Day” is a one-day event which will pit teams against each other to get to the stipulated checkpoints within the shortest time possible. All travel is to be done on SBS Transit buses or North East Line trains.

To be held on Saturday, 23 June 2007, participants can also make use of the WI-FI location-based and digital info services available at selected Buzz Pods to gather clues to complete the race.

Attractive prizes worth up to $20,000 await the winners of the race. Winning teams can also look forward to a year of free bus rides on SBS Transit´s buses, Fortis watches and more.

To participate, members of the public can form teams of no more than four participants.

Registration started on 28 May and fees are chargeable at S$15 per team. Registration form can be downloaded from either or They are also available from the Buzz Pods and Buzz kiosks located at SingPost Centre, Hougang Point, Jurong East, Marine Parade and Heeren. Parental consent is required for participants under 21 years old.

Upon registration, each person will receive a survival kit worth over $30 containing a T-shirt, TransitLink guide book and products from sponsors such as Mr Bean, Pepsi, Thai Accent and The Coffee Bean & Tea Leaf, to help see them through the race. Registration closes on 16 June where 1,000 participants are expected.

Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E

For more information, please contact:

    Ms Janice Lum
    Circulation Account Manager
    Circulation Division
    Singapore Press Holdings Limited
    DID: 6319 2306
    Mobile: 97460945

    Ms Selina Esther Lim
    Assistant Manager
    Corporate Communications
    Singapore Press Holdings Limited
    DID: 6319 1872
    Mobile: 94352856
    Ms Tammy Tan
    Corporate Communications
    SBS Transit
    DID: 6383 7006
    Mobile: 9683 0732

    Ms Grace Wu
    Deputy Director
    Corporate Communications
    SBS Transit
    DID: 6383 7207
    Mobile: 9781 6280

About Singapore Press Holdings Ltd

Newspapers and Magazines
Main board-listed Singapore Press Holdings Ltd (SPH) is the leading media company in Singapore, delivering news and information through print, Internet and broadcasting platforms. In Singapore, it publishes 14 newspapers in four languages. Every day, 2.7 million individuals or 83 percent of people above 15 years old, read one of SPH’s news publications. SPH also publishes over 90 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology.

Internet and Mobile
Beyond print, the Internet editions of SPH newspapers enjoy over 100 million pageviews with 6 million unique visitors every month. SPH’s online and new media initiatives include a revolutionary mobile advertising and information service, ZapCode; recruitment and job search service, ST701; and STOMP (Straits Times Online Mobile Print), a portal that connects, engages and interacts with readers on the Web and via mobile phone messaging.

SPH has a 20 percent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8, U and TV Mobile, and a 40 percent stake in MediaCorp Press Pte Ltd, which publishes the free newspaper, Today. In the radio business, SPH has a 80 percent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations Radio 100.3 in Mandarin and Radio 91.3 in English.

Outdoor Advertising
In addition, SPH has ventured into outdoor advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore´s largest outdoor motion display advertising network media company, and a 35 percent stake in TOM Outdoor Media Group, a leading outdoor advertising company in China.

SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore’s main shopping belt. SPH’s wholly-owned subsidiary, Times Development Pte Ltd, is also developing a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.

For more information, please visit the SPH website:

About SBS Transit

SBS Transit is Singapore’s largest public bus operator and is listed on the Singapore Exchange. In the bus business, SBS Transit operates 223 services with a scheduled fleet of more than 2,700 buses. The buses serve 16 interchanges and more than 3,000 bus stops. It also introduced wheel-chair accessible buses in 2006 to cater for the travelling needs of the disabled. Every day, some 2.2 million passengers travel on its fleet of buses.

SBS Transit also runs the MRT North East Line which is the world’s first driverless heavy metro system with 15 stations in operation as well as the Light Rail Transit system in Sengkang and Punggol new towns.

SBS Transit is well known for its innovative services. It recently launched iris NextBus on SMS service which lets commuters know when their next and subsequent buses will arrive at their bus stops in real time.

Annually, SBS Transit organizes its Thank You Commuters Day to show appreciation to commuters for their support.