Singapore, 30 May 2007
- If you think you are a walking bus
guide or street directory and are familiar with all the nooks and crannies in
Singapore, then “Buzz My Day” is the ultimate local adventure for you!
Organised by Singapore Press Holdings (SPH) Buzz and SPH UnionWorks in
conjunction with SBS Transit as part of its annual Thank You Commuters Day,
“Buzz My Day” is a one-day event which will pit teams against each other to get
to the stipulated checkpoints within the shortest time possible. All travel is
to be done on SBS Transit buses or North East Line trains.
To be held on Saturday, 23 June 2007, participants can also make use of the
WI-FI location-based and digital info services available at selected Buzz Pods
to gather clues to complete the race.
Attractive prizes worth up to $20,000 await the winners of the race. Winning
teams can also look forward to a year of free bus rides on SBS Transit´s buses,
Fortis watches and more.
To participate, members of the public can form teams of no more than four
Registration started on 28 May and fees are chargeable at S$15 per team.
Registration form can be downloaded from either www.radio913.com or
www.sbstransit.com.sg. They are also available from the Buzz Pods and Buzz
kiosks located at SingPost Centre, Hougang Point, Jurong East, Marine Parade and
Heeren. Parental consent is required for participants under 21 years old.
Upon registration, each person will receive a survival kit worth over $30
containing a T-shirt, TransitLink guide book and products from sponsors such as
Mr Bean, Pepsi, Thai Accent and The Coffee Bean & Tea Leaf, to help see them
through the race. Registration closes on 16 June where 1,000 participants are
Issued by Singapore Press Holdings
Co. Regn. No. 198402868E
information, please contact:
Singapore Press Holdings Ltd Newspapers and
|Ms Janice Lum
Circulation Account Manager
Singapore Press Holdings Limited
DID: 6319 2306
Press Holdings Limited
DID: 6319 1872
|Ms Tammy Tan |
DID: 6383 7006
Mobile: 9683 0732
DID: 6383 7207
Mobile: 9781 6280
Main board-listed Singapore Press Holdings Ltd (SPH) is
the leading media company in Singapore, delivering news and information through
print, Internet and broadcasting platforms. In Singapore, it publishes 14
newspapers in four languages. Every day, 2.7 million individuals or 83 percent
of people above 15 years old, read one of SPH’s news publications. SPH also
publishes over 90 magazine titles in Singapore and the region, covering a broad
range of interests from lifestyle to information technology.
Internet and Mobile
Beyond print, the Internet
editions of SPH newspapers enjoy over 100 million pageviews with 6 million
unique visitors every month. SPH’s online and new media initiatives include a
revolutionary mobile advertising and information service, ZapCode; recruitment
and job search service, ST701; and STOMP (Straits Times Online Mobile Print), a
portal that connects, engages and interacts with readers on the Web and via
mobile phone messaging. Broadcasting
SPH has a 20
percent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air
channels 5, 8, U and TV Mobile, and a 40 percent stake in MediaCorp Press Pte
Ltd, which publishes the free newspaper, Today. In the radio business, SPH has a
80 percent stake in SPH UnionWorks Pte Ltd, which operates entertainment
stations Radio 100.3 in Mandarin and Radio 91.3 in English.
In addition, SPH has ventured
into outdoor advertising through its wholly-owned subsidiary, SPH MediaBoxOffice
Pte Ltd, Singapore´s largest outdoor motion display advertising network media
company, and a 35 percent stake in TOM Outdoor Media Group, a leading outdoor
advertising company in China. Properties
and manages Paragon, the prime retail and office complex in the heart of Orchard
Road, Singapore’s main shopping belt. SPH’s wholly-owned subsidiary, Times
Development Pte Ltd, is also developing a 43-storey upmarket residential
condominium, Sky@eleven, at Thomson Road.
For more information, please
visit the SPH website: www.sph.com.sg.About SBS
SBS Transit is Singapore’s largest public bus
operator and is listed on the Singapore Exchange. In the bus business, SBS
Transit operates 223 services with a scheduled fleet of more than 2,700 buses.
The buses serve 16 interchanges and more than 3,000 bus stops. It also
introduced wheel-chair accessible buses in 2006 to cater for the travelling
needs of the disabled. Every day, some 2.2 million passengers travel on its
fleet of buses.
SBS Transit also runs the MRT North East Line which is
the world’s first driverless heavy metro system with 15 stations in operation as
well as the Light Rail Transit system in Sengkang and Punggol new towns.
SBS Transit is well known for its innovative services. It recently
launched iris NextBus on SMS service which lets commuters know when their next
and subsequent buses will arrive at their bus stops in real time.
Annually, SBS Transit organizes its Thank You Commuters Day to show
appreciation to commuters for their support.