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Singapore Blog Awards returns with attractive prizes

Singapore, 09 April 2010 --- The annual Singapore Blog Awards returns this year with more exciting events and prizes. Bloggers will stand to win a trip to Hong Kong, inclusive of air tickets and accommodation, an ASUS netbook and other attractive prizes.

In total, over $40,000 worth of prizes await participating bloggers, including a lucky draw to win a Garmin ASUS M10 smart phone for all registered bloggers. Participating bloggers will also receive exclusive invitation to sponsors’ events such as the movie premieres for Ironman 2 and Shrek Forever After.

Organised by omy (, Singapore Press Holdings' bilingual news and interactive web portal, the Singapore Blog Awards honours “new-age wordsmiths” who devote their time and energy to create and maintain informative and innovative blogs.

A total of 1,500 blog entries were received last year with over 160,000 votes cast by online voters, a 50 per cent growth in participation rate from the inaugural Singapore Blog Awards in 2008. hopes the attractive prizes will help to build the Singapore Blog Awards into a premium online event that bloggers and the online community can look forward to every year.

Ms Lee Kuan Fung, Associate Editor of, said: "Managing and writing a blog can be a life-enriching experience. Be it a photo enthusiast, foodie or just someone who likes to share random thoughts, blogging is a creative process which is rewarding for both the bloggers and readers. One objective of the Singapore Blog Awards is to recognise and encourage these bloggers who would go the extra mile in creating and sharing content online”.

Singapore Blog Awards, currently in its third year, offers ten award categories, namely EASB (East Asia Institute of Management) Best Individual Blog, Best Lifestyle Blog (sponsored by National Heritage Board),  Best Modeling Blog, Best WTH (what-the-hell) Blog, Best Food Blog, Most Insightful Blog, Best LOL (laugh-out-loud) Blog, Best e-Commerce Blog, Best Photography Blog, and Y-Bloggist (, presented by iKnow. A complete list of awards categories are attached in Appendix 1.

Nominations and registrations for the Singapore Blog Awards are now open. The public can log on to the official site
( to nominate their favourite blogs. Bloggers can also participate directly by registering themselves for the Awards.

Judges for this year's awards are Mr Kelvin Tong, movie director; Ms Kuo Jian Hong, Co-Artistic Director of The Theatre Practice; Ms Anna Lim, Radio 100.3 deejay; Mr Josh Lim, Managing Director of Advertlets; Mr U-Zyn Chua, CEO of; Mr Samuel Ng, CEO of Marine Parade Family Service Centre; Ms Xiao Han, Director and Lyricist of Funkie Monkies Productions, Mr Walter Lim, Director of Corporate Services and Marketing Communications, National Art Gallery
and Mr Danny Yeo, theatre practitioner.

Adding to the excitement are the two fringe awards - Best Local Celebrity Blog and Best Overseas Celebrity Blog - in partnership with, Singapore’s local directory search engine (  The online and mobile directory service portal, launched in 2008, is operated by SPH Search Pte Ltd, a subsidiary of SPH. There will be no prizes given to the fringe award winners but voters stand to win attractive prizes via online and mobile votes. In conjunction with the Singapore Blog Awards 2010, Rednano will also be running a Rednano Best Mobile Blog Award from 15 April 2010. More details will be announced later.

The main sponsors for Singapore Blog Awards 2010 are the East Asia Institute of Management (EASB), National Heritage Board (NHB) and United International Pictures (UIP). Air tickets and accommodation for the 10 award winners are sponsored by the Hong Kong Tourism Board. Other sponsors include Rednano, ASUS, Asia Web Direct
( and Fabrix. The awards is supported by blog networks, and, as well as Singapore's top Online Classifieds portal, ST701.

Please see attached list of award categories and judging criteria.

Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E

For more information, please contact:

Alvin Lim
Assistant Manager, Online Marketing
Singapore Press Holdings
Tel: 6319 2490

Francis Mah
Corporate Communications Division
Singapore Press Holdings
Tel: 6319 1028

About Singapore Press Holdings Ltd

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) celebrated its 25th anniversary in 2009. It is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.

Newspapers and Magazines

In Singapore, SPH publishes 17 newspaper titles in four languages. Every day, 3 million individuals or 79 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology.

Internet and Mobile

Beyond print, the Internet editions of SPH newspapers enjoy over 225 million pageviews with 14 million unique visitors every month. Apart from SPH AsiaOne portal, SPH's online and new media initiatives include an online marketplace for products, services and employment, ST701; local search and directory engine,; Stomp (Straits Times Online Mobile Print), a portal that connects, engages and interacts with readers on the Web and via mobile phone messaging; omy, a bilingual news and interactive portal and The Straits Times RazorTV, a free access interactive webcast service offering live chat shows and video-on-demand clips.


SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8, U and TV Mobile, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations Radio 100.3 in Mandarin and 91.3FM in English.

Outdoor Advertising

In addition, SPH has ventured into out-of-home (OOH) advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore’s largest outdoor motion display advertising network media company.


SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. SPH's wholly-owned subsidiary, Times Development Pte Ltd, is also developing a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.